Fools

Guidance for boards, non-executive board roles, and strategic advice for retail brands and businesses

Gold

Guidance for boards, non-executive board roles, and strategic advice for retail brands and businesses

What we do

We help retailers and brands grow. Go-to-market and customer strategy for B2C and B2B2C operating models.
For the last 15-years we've been increasing revenues, profits and brand equity with technology and commercial experience for SMBs, the mid-market and the enterprise.

Past clients, advisory and non-exec

Past clients, advisory and non-exec

Consultancy

Consultancy

Consultancy

GTM Strategy

We help you to intelligently define what you sell, how you sell it and how you deliver it. From positioning, messaging and pricing, through to acquisition, sales and revenue planning. We deliver actionable go-to-market growth strategy for whatever stage your business is at.

GTM Strategy

We help you to intelligently define what you sell, how you sell it and how you deliver it. From positioning, messaging and pricing, through to acquisition, sales and revenue planning. We deliver actionable go-to-market growth strategy for whatever stage your business is at.

AI Masterclass

Most businesses are confused about AI and do not have a strategy for it. We been delivering successful AI deployments for 7.5 years. We can help you understand it, define what you might need and plan for how AI can transform your business.

AI Masterclass

Most businesses are confused about AI and do not have a strategy for it. We been delivering successful AI deployments for 7.5 years. We can help you understand it, define what you might need and plan for how AI can transform your business.

Growth Driver

Delivered over twelve-weeks, Growth Driver is a strategic framework that will result in a three-year business plan to drive your business forward. It will explore new markets, product categories, team structure, commercial planning, how you scale and help to unlock new opportunities and drive sustainable growth.

Growth Driver

Delivered over twelve-weeks, Growth Driver is a strategic framework that will result in a three-year business plan to drive your business forward. It will explore new markets, product categories, team structure, commercial planning, how you scale and help to unlock new opportunities and drive sustainable growth.

Tech Track

Delivered over eight-weeks, Tech Track is a deep dive into your business’s tech stack, processes, and digital infrastructure to assess efficiency, scalability, security, and risks. For SMBs, this service ensures that technology investments align with business goals while avoiding costly inefficiencies or hidden pitfalls.

Tech Track

Delivered over eight-weeks, Tech Track is a deep dive into your business’s tech stack, processes, and digital infrastructure to assess efficiency, scalability, security, and risks. For SMBs, this service ensures that technology investments align with business goals while avoiding costly inefficiencies or hidden pitfalls.

Investor Ready

Raising money can be tough. We can help your business get ready for, and attract investment. Through our experience and network, we can prepare your business for funding rounds by delivering a strategic plan to ensure you have the relevant metrics and narrative in place.

Investor Ready

Raising money can be tough. We can help your business get ready for, and attract investment. Through our experience and network, we can prepare your business for funding rounds by delivering a strategic plan to ensure you have the relevant metrics and narrative in place.

Services

Board Advisory

Leveraging 15+ years of retail and branded experience, we can be a flexible, industry expert, offering strategic guidance, industry insights, and mentorship.

Board Advisory

Leveraging 15+ years of retail and branded experience, we can be a flexible, industry expert, offering strategic guidance, industry insights, and mentorship.

Non-Exec Directorship

Non-Exec

Specialising in retail, customer strategy and technology, FG can serve as an independent, external board member who provides strategic oversight, governance, and high-level advisory support.

Non-Exec

Specialising in retail, customer strategy and technology, FG can serve as an independent, external board member who provides strategic oversight, governance, and high-level advisory support.

Fractional

In the Chief Customer Officer role, Fools Gold can become a fractional part of your leadership team specialising in customer-facing strategy and execution. Driving loyalty, retention, and revenue, without the cost of a full-time executive.

Fractional

In the Chief Customer Officer role, Fools Gold can become a fractional part of your leadership team specialising in customer-facing strategy and execution. Driving loyalty, retention, and revenue, without the cost of a full-time executive.

Contact

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About Fools Gold Consultancy

We’re not just advisors, we’re your trusted partners in business growth.

With a friendly, pragmatic and down to earth approach, we cut through complexity and help you make smart, strategic decisions that drive real results. Whether it’s impacting key customer metrics, leveraging technology, or scaling your business, we bring deep expertise, fresh ideas, and a hands-on attitude to every challenge.

We love what we do, and it shows. Expect effective, empathetic guidance, high-energy collaboration, and a relentless focus on impact, because your success is our success.

Let’s make some moves. 🚀

F.G.

© 2025 - All Rights Reserved.

Fools Gold Consultancy Limited

F.G.

© 2025 - All Rights Reserved.

Fools Gold Consultancy Limited

F.G.

© 2025 - All Rights Reserved.

Fools Gold Consultancy Limited

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F.G.